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The Secret Sauce for the Trans Adult Industry

Running Grooby for almost 30 years has been a privilege. It's something I believe I'm good at, and it's allowed me to create a fantastic team of management, support staff and producers, most who have been with us for over a decade or two, to enable us to continue to be the longest running, most recognised and beloved trans adult company in the world. I've been active in the industry during this time, sitting on many panels at trade shows, vocal in the media and a board member with the Free Speech Coalition.

Part of Grooby's ongoing success is that the company is constantly striving to be the best and adapting to the world around us, whether that be technological, social or political. Grooby Sauce is my personal insight into the adult industry, and mostly into the trans adult industry, sharing my thoughts, advising models and the industry, showcasing new or existing models, and asking for your feedback and help on the direction we should be going, and what you want to see in trans porn. Some topics are serious, many not so.

I hope you enjoy and sometimes even educated, but mainly entertained, as we continue to celebrate and showcase the beauty and uniqueness of trans erotica and the wonderful women that are part of it.

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Transgender Day of Remembrance 2019

Posted on November 20, 2019November 20, 2019 by Steven

We look back at our trans models lost due to violence during the past 12 months or so. There hasn’t been a year in our history, where at least one of our models hasn’t met a violent end and I’m going to list some of them, so their names and their lives haven’t been forgotten – and their deaths can continue to educate and inform. The most recent being Aries, who was murdered last month.

Aries – Murdered in Kansas City – Oct 2019 – Aged 30

Cashmere – Murdered in Texas – June 2019 – Aged 22

Ivy aka … Read More

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Grooby Girls to go to WEEKLY HARDCORE

Posted on November 13, 2019June 10, 2025 by Steven

Starting January 2020 GroobyGirls.com is going to go to a hardcore update every week. For the past 20 years, we’ve presented a hardcore scene every two weeks and focused on mainly solo models, but due to a demand, not least from our models who love doing hardcore work (and with 26 scenes a year there isn’t enough for them) we’re going to do a 6 month test by going weekly.

The costs involved in this are substantial – so our goal is to see if by increasing to weekly hardcore updates, we can entice more joins, and keep our existing … Read More

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No More Free Cock !

Posted on October 29, 2019October 29, 2019 by Steven

STOP.

JUST STOP.

Why are you showing yourself for free to people who have no intention or ability to pay for their porn?

Are people jacking off for free instead of buying your clips?

With the glut of Twitter porn, why pay for anything?

I’m assuming, or is it presuming, that if you’re posting your content on Twitter that you’re doing it to drive potential customers to your clipstore/cam site/website. That’s exactly what we do as a company – but are we all giving away too much?

In a recent poll which you can see above, 60% of people just … Read More

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The NEW TEA Pre-Party – at Sayers Club

Posted on October 21, 2019October 21, 2019 by Steven

You may have already seen the announcement that our pre-party this year has moved from Bardot to The Sayers Club.

Bardot has worked well for the past few years, but the staff and I, felt it was time to change it up. The Sayers Club has exactly what we are looking for – and is going to look fabulous on the night. A speak-easy, loungey vibe with plenty of intimate areas for people to socialise and enjoy. There will also be a much larger media wall on stage, where photographers will be snapping throughout the night – and everyone is … Read More

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The Every Changing Transgender Erotica Awards.

Posted on October 5, 2019October 5, 2019 by Steven

Since it’s inception the awards have always been fluid.  Without locking ourselves into ‘must do’ we’ve been able to tailor and change the awards to fit with the times and the industry, from changes of names, to acceptance of sponsorship from different companies to adding or amending categories and changing of the venues.   This is important on keeping us current and relevant.

We originally had only a ‘Best non-TS Performer’ which in recent years was split to ‘Best Non-TS Female’ and ‘Best Non-TS Male’ when it was clear we couldn’t fairly judge them together.  With the rise of the camming … Read More

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TEA 2020 – The Pre-Nomination Phase

Posted on October 4, 2019 by Steven

We’ve just opened the TEA’s for the pre-nominations.   So what does this mean?

Your questions answered;

  1. What are the pre-nominations?  This is the selection that we draw from  when compiling the nominations that go to the judges.  We look at all pre-nominations to ensure we’ve the right people, nominated in the right awards.
  2. Who can pre-nominate? Anybody can pre-nominate but we will lend more weight to industry representatives and producers.
  3. Can I pre-nominate myself?  Absolutely.  Go ahead.
  4. I’m a model, can my fans vote for me? This isn’t a voting or a fan choice – so please don’t encourage your
… Read More
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The 2020 Grooby Girls Calendar

Posted on September 29, 2019 by Steven

The Grooby 2020 is available for pre-order now at GroobyStore.com

It’s always a huge task to select the 13 models we want for each calendar and a lot of that burden falls on me personally.  It’s extremely difficult to choose who to include (or rather who we can’t fit in) and then find a photo of them that works perfectly.    The only one I knew I really wanted before going through the process was the cover photo of Kendall Penny by Kalin as it’s a photo that resonated with me since it first came across my desk, as the perfectly … Read More

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No More Cumshots in Trans Porn ?

Posted on August 17, 2019June 10, 2025 by Steven

 

The expectations and the fantasy of porn have often been discussed, but in no other area of porn, is the dichotomy of who trans girls are (and what they can do) and the reality further apart. Many fans of transerotica are seeking the hardest, biggest cocks. They want trans women who are ready to fuck every guy in the ass. They want cum shots that are equaled only by Peter North or fueled by their expectation of hentai characters. They also want the girls to be drop-dead gorgeous, with every aspect of stereotypical femininity apparent.

The reality is for … Read More

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Grooby Members Appreciation Week!

Posted on July 30, 2019July 30, 2019 by Steven

Grooby Members Appreciation Week is now running – you can be part of all the special offers, giveaways, and fun at Transporn.deals, by following us on Twitter Grooby Promos or on the members area of any of our sites.

The truth is, this is just a bit of fun. It’s a way for us to get current members, or those who haven’t seen all our products, the opportunity to get to sample it at a price they may be willing to try it for. We are also able to reward those who buy multiple memberships, or longer terms with … Read More

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FemoutSex.XXX Launches

Posted on June 29, 2019June 11, 2025 by Steven

 

They said it would never work,  they told me I was crazy, they said people didn’t want to see that – but when I came up with the idea of launching a site for girls early in their transition (or on the cusp) in 2015, I was pretty confident it would turn into a winner.

378 models later – our ‘testing’ site is a success and has featured fabulous models from the US, Canada, Spain, Russia and the UK  – and launched Nyxi Leon, Raven Babe, Jenna Gargles, Patrice Hepburn, Jessy Bells, Addi and many more into the public … Read More

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