Grooby Sauce - Grooby Sauce

The Secret Sauce for the Trans Adult Industry!

Running Grooby for almost 30 years has been a privilege. It’s something I believe I’m good at, and it’s allowed me to create a fantastic team of management, support staff and producers, most who have been with us for over a decade or two, to enable us to continue to be the longest running, most recognised and beloved trans adult company in the world. I’ve been active in the industry during this time, sitting on many panels at trade shows, vocal in the media and a board member with the Free Speech Coalition.

Part of Grooby’s ongoing success is that the company is constantly striving to be the best and adapting to the world around us, whether that be technological, social or political. Grooby Sauce is my personal insight into the adult industry, and mostly into the trans adult industry, sharing my thoughts, advising models and the industry, showcasing new or existing models, and asking for your feedback and help on the direction we should be going, and what you want to see in trans porn. Some topics are serious, many not so.

I hope you enjoy and sometimes even educated, but mainly entertained, as we continue to celebrate and showcase the beauty and uniqueness of trans erotica and the wonderful women that are part of it.

My Pineapple Award – and My Thanks
January 30, 2026/4 min/
Like the goofball I am, I was out at a dinner that I'd had organized for 3 months with a dear friend, when I got text alerts saying I should be at the XBiz Honors, in Hollywood a few weeks ago. I made my excuses and ordered the most useless Uber driver in Los Angeles [...]
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25 Years of Grooby – A Thank You!
By Steven/Published On: September 9, 2021/0 Comments on 25 Years of Grooby – A Thank You!/8 min read/
Starting what was to become Grooby in 1996, I didn't consider it a serious business. It was an easy tool to receive free porn and make a little pocket money on the side. If I'd projected that I could be [...]
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2020 – The Craziest Of Years
By Steven/Published On: September 6, 2021/0 Comments on 2020 – The Craziest Of Years/2 min read/
To say that 2020 was a crazy year would be an understatement. Buddy, Nicky, Mike and I were at a Tame Impala concert, 3 days before the TEA pre-party and upon leaving, heard that California was closing all indoor events. [...]
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2019 – Grooby Girls Keep’s Delivering!
By Steven/Published On: September 5, 2021/0 Comments on 2019 – Grooby Girls Keep’s Delivering!/1 min read/
In 2019 we moved to our current format, which includes a weekly hardcore scene, a 'Try out Tues' which will always be a brand new girl, and a one-shot 'Cumshot/Orgasm Monday' scene. Weds and Fridays have reshoots, and at the [...]
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2018 – Daisy Taylor Breaks The Internet
By Steven/Published On: September 4, 2021/0 Comments on 2018 – Daisy Taylor Breaks The Internet/2 min read/
In 2018 we rebranded to GroobyGirls.com. It was something we'd been working on for two years. Nicky had joined us to do merchandise designs, and we'd been sending out 'Grooby Girls' or 'Grooby' shirts, hats, stickers, etc. The goal to [...]
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2017 – Difficulties …
By Steven/Published On: September 3, 2021/0 Comments on 2017 – Difficulties …/2 min read/
There have been some difficult years, and some interesting years. While we felt we were firmly cemented as the premier producer of trans content (producing at least 150 scenes a month worldwide), we were not without competition. With the presence [...]
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2016 – Three Stand Out Debuts
By Steven/Published On: September 2, 2021/0 Comments on 2016 – Three Stand Out Debuts/1 min read/
2016 had a lot of good new girls debuting - but very few stand-out girls. Chanel Santini was the TEA Winner for the Best New Face of that year, and of course was 'stand-out' but all her sets were on [...]
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